Marketing Resources

White Papers

Website Content: SEO and User Experience December 28, 2011

  • Quick Tips for Creating a Successful Website
  • Writing Search Engine Optimization (SEO) Content

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Google Analytics V.5 September 1, 2011

  • What is Google Analytics?
  • Why Should I Use Google Analytics?
  • How Do I Start Using Google Analytics?

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Website User Experience July 14, 2011

  • What is website user experience?
  • How Can I use Website User Experience to Get More Clients?

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Video Marketing for Attorneys July 14, 2011

  • Why is Video Marketing Essential for Law Firms?
  • Easy Tips to Create Your Own Videos.

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Generating and Using QR Codes July 14, 2011

  • What are QR Codes?
  • How Can I Use QR Codes to Market My Law Firm?

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Reputation Management June 6, 2011

  • Why Do I need Reputation Management?
  • How Can I Better Control My Reputation?

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Search Engine Optimization for Attorneys June 2, 2011 Easy Tips for Search Engine Optimization

  • What is SEO?
  • Why Should I Invest in an SEO Strategy?
  • How Do I know if My Site is Search Engine Optimized?

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Google Places Best Practices March 21, 2011 Create a Google Places Business listing for your Firm.

  1. Answer all Questions on the questionnaire – These include hours of operation and methods of payment. Make sure to double check answers as any misspellings or incorrect information may affect your listing visibility.
  2. Main Phone – should be a local number, try to avoid toll free numbers such as 800.
  3. Business Address – This should be the location of your actual office. P.O. boxes are not acceptable.

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